Marketing &
Sales Success Stories:
- Grew Add-Effect Associates,
Inc. from $300,000 to $2,000,000 plus by writing trade books
that were sold by direct mail to corporations at an average price
of $99 and selling consulting services to Fortune 1000 companies
that purchased these books and attended seminars that presented
the material in the books.
- Generated $400,000+ in additional
annual premium for Occidental Life
Insurance (now Transamerica Life) by revising the
business-to-business telemarketing presentations and implementing
procedures that eliminated 16-19 minutes of “hold time” per hour
for agents.
- Sold computer maintenance contracts
of $20,000+, software and computer maintenance for this $13
Million branch office. Achieved 175% of quota.
- Developed telemarketing
lead-generation approach that created a flow of leads for over 40
salespeople and resulted in $5,700,000 in additional service
contract sales over a 2 year period.
- Developed relationships and partner
marketing strategies with vendors of training courses and
subcontractors of service that enabled the branch to add an
additional $550,000 in training revenue.
- Sold dial long-distance phone calls
at a discount from AT&T prices. Always between 120% and 133%
of quota.
-
Above
quota retail sales of shoes which fostered advancement from
sales person to Assistant Manager to
Manager.
Cost Reduction & Productivity
Success Stories:
·
Developed
concept and full life cycle development of web site, ebooks and
various other products and services for http://www.ProjectPositive.org.
Products to be launched
in third quarter of 2003 via a combination of publicity and cable TV
advertising, partnering with training and health care
organizations.
·
Extracted
rules from legacy code used to calculate and distribute producer
compensation, for preparation of a centralized flexible component
based system for Trigon Blue Cross & Blue
Shield. Helped
to design a tool to automate extraction of business rules from COBOL
code. This saved over
1,500 man hours in developer time.
·
Developed
and enhanced a variety of Visual Basic 6.0 COM objects that are used
by Group One, LLC to enable electronic
trading of stock options on the Pacific,
Chicago,
Philadelphia and AMEX
Exchanges. The system enabled traders to make
trades within 5-10 seconds instead of 1-2 minutes. In addition
to eliminating the need for support “runners” the system allowed
traders to make more trades and helped to build client loyalty. Also, it prevented the loss
of clients who would otherwise migrate to firms that had electronic
trading.
·
Created
a story board using Power Point for Trigon Blue Cross & Blue
Shield that allowed management to preview the screens
that would be presented to users in a new producer compensation
system. As a result,
changes were made early on that precluded six developers working for
six to eight weeks unnecessarily, an estimated savings of
$126,000.
·
Extracted Workmen’s Compensation claims data
from a California
Casualty mainframe program, massaged the data and
distributed it to a customer, enabling California Casualty to keep a major account
from switching to the competition.
·
Full
Lifecycle development of a Commissions Calculations program for the
executives of Remedy Corporation using Access 2000, enabling
the private and rapid calculation of sales-based bonuses, thereby
motivating sales managers to meet and exceed their quotas.
·
Created
pallet configuration spreadsheets for Intuit’s salespeople to
use when they visited major accounts like Sam’s Club and the
procedures for uploading these into a database where the information
was consolidated and reported, with the result being that the
production of the right mix of Turbo Tax, Quicken and various
other products could be properly planned. Internal estimates
calculated over at over
$1Million of sales gained by optimum configuration of
pallets.
·
Updated
a tool that assisted with creating of a program that helped in the
consolidation of credit risk information when Wells Fargo
and Norwest merged, enabling the proper analysis of risk,
and avoiding contingent losses of $15 to $20 million that would have
been caused by extending too much credit to particular customers.
·
Used
Brio and Apple Script to extract information from an Oracle database
for Apple Computer, and place it into master Excel
spreadsheets that were used to track Y2K compliance and
remediation. Used VBA
to filter the data for each Functional Team Leaders (FTL), produce
individual Excel Spreadsheets and distribute these to each FTL’s
folder on a Local Area Network. Without this support, many
of the Y2K bugs would not have been fixed, and there would have been
gross customer dissatisfaction.
·
Full
Lifecycle development of a tool that allows managers to compare
tables that were downloaded and massaged before uploading to the
mainframe for Cahners Business
Information. The application facilitates
checking on a record-by-record and column-by-column basis and
saved six people 20 hours a week in data-schema verification
procedures. As these
people were used in other capacities, it is realistic to say that $150,000 was
saved.
·
Coordinated three off-shore teams of
programmers who are developing components (DLLS, OCXs) in
Visual Basic and Access with the end result of producing custom
databases and web sites at a savings of over $125,000 as
compared to in-house development for clients.
·
Developed
PSD Metrics Generator: Used Brio Query to extract information via
ODBC from a FIREMAN Red Brick regional database in
Singapore
and massage the database within Access 97 for Hewlett Packard. Developed sophisticated
queries in Brio Query (similar to Business Objects) and used Brio
Executive Information System (EIS) tabs to automate the charting of
Access 97-processed data.
Senior management used this system to eliminate
$570,000 in unnecessary labor for service calls, parts ordering and
shipping.
·
Developed an Electronic Contract program for Hewlett-Packard
that uses VB 5.0 with Active Data Objects (ADO), Access 97,
Excel 97, and API calls to GEM32.DLL, HP-proprietary middleware, to
produce an Electronic Contract in Excel 97. Significant labor savings
were realized because contract preparation time was reduced
by 90%.
·
Coordinated a team of four people (two
off-site) that allows users to track properties, loans, and
collateral for transactions in Japan for GMAC Commercial Mortgage
- This program
provides a clear understanding of risks, thereby avoiding the assumption of
loans that were unlikely to be repaid. It also identifies the best
exit strategy for various loans precluding tens of millions of
dollars of write offs in cases of potential default.
·
Converted 250,000 Word Perfect Documents to
Word-For-Windows documents so Dade-Behring could
comply with Federal Regulations and continue to receive
$20,000,000 in government contracts. Without this process, it would
have taken between two and five man years to open each document copy
it to the new program, assure that all of the graphics, and special
characters retained integrity when the conversion was made and
contracts would have been lost for non-compliance. (Some of the
graphics and fonts would change, and this could provide
misinformation that can not be tolerated.)
·
Provided backup production support and
maintenance programming for VISA International to support
Citibank’s needs for an electronic bill payment system.
Developed turnkey back up and restore program using a combination of
DOS and Wise Install Program for an electronic-payment system that
uses 32 separate executables. Developed a comprehensive installation
kit for applications under Windows for Workgroups and Windows NT
4.0. Converted Crystal Reports to ASCII reports.
·
Developed a tool to
computerize the Change Management process DecisionOne
(formerly Bell Atlantic Business Systems) sold to General Electric Nuclear
Division.
Supervised a team of four. The program uses a Change
Evaluation Calculator to assess risks associated with a proposed
change, saving over
$450,000 in inappropriate hardware and software
implementations.